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Dynamic eCommerce
 

eCommerce is simple to implement with dbcObjects™ Online Superstore! Every product and service you provide is encapsulated in dbcObjects™ for maximum flexibility of display and presentation in a variety of different formats. Changes in existing products and the addition of new products is quick and easy using your dbcObjects™ Administrative Webtop. Your online superstore will always be simple to keep up to date. There is no limit to the number of products you can display and sell on your Dynamic eCommerce website with fully secure credit card processing included.

For more information, see the Dynamic eCommerce Foundation.

 
 

The Role of Technology

The role of technology is to deliver the website quickly, efficiently and transparently. Visitors should never even think about the technology that is behind the scenes when pages come up flawlessly every time. To deliver flawless performance in the complex environment of a database centric dynamic website requires the use of the most advanced web server technologies. This is why we use Allaire ColdFusion™ and dbCentric Technologies dbcObjects™ to power the sites we create.



Allaire ColdFusion™ is a complete Web application server for developing and delivering scalable e-business applications. ColdFusion™ is designed to deliver on the key requirements of e-commerce and enterprise Web applications.


dbCentric Technologies is the developer of the third generation dynamic content dbcObjects™ architecture. This architecture is modular and object-oriented, and provides a comprehensive framework to support the entire website. Since its inception, the underlying data model has been based on this advanced architecture which allows easy and diverse implementation of dynamic content throughout the site.


 Dynamic content is the key to keeping your website fresh, inviting and busy. With dbcObjects™ it is easy for non-programmers to add new content and change and rearrange content. Any of your employees who have typing skills and access to the internet can become Content Editors and put their good ideas into play immediately. No more waiting for the IT department to make the changes in your website.
February 7, 2012


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